Languages, Industry and Trade

The value of language proficiency for industry and trade is unequivocable. Tourism has become one of the most important means of employment in Iceland, and there has been increased specialisation in exports due to the emergence of high-technology companies; cultural exchanges are becoming increasingly varied, and Icelandic companies are actively seeking more and more foreign markets. Import companies also need to be able to comply with the demands of a competitive market by providing accurate information to customers and consumers. All this calls for increased research into the role of languages and language proficiency in industry and trade.

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